carla ballecer
CREATIVE DIRECTOR / WRITER
Carla is an award-winning creative director and writer whose career spans both sides of the Atlantic. She’s worked with some of the world’s most iconic companies, including Google, Nike, and Meta. Her advertising roots are in NYC, where she worked at FutureBrand, R/GA, and Johannes Leonardo before heading across the pond to join forces with AKQA, BETC London, and VICE France among others. Her work has been recognized by Cannes Lions, D&AD, One Show, AICP, the Clios, Andys, OBIEs, and Webbys.
A travel enthusiast forever in search of intriguing stories, perspectives, thrills, and experiences, Carla’s approach to life and work is driven by discovery. She believes empathy is what fuels human connection, and that every piece of content is a chance to connect with people in a meaningful way. Well-versed in bringing ideas to life in all formats, she’s especially drawn to helping brands carve out their unique place and purpose in the world.
A Midwest native, Carla is now based in Chicago, where she continues to freelance for agencies, brands, startups, and small businesses. When she’s not working, she’s usually busy planning her next adventure. Her most memorable experience? Cycling 1,246 miles through Germany, Switzerland, and France. 🚴🏽♀️